This week I encountered, by chance, an inﬁnitely cool service called Art Grab. I am in no way afﬁliated with them, however I ﬁnd their ethos both fascinating and original.
Art Grab is a site comprised of a select group of talented artists who create visual works of art for immediate and easy licensing. You can go to their site, pick a piece of artwork you like, and buy it to immediately obtain the exclusive rights. What makes this a big deal is that you don’t need to negotiate one-on-one with the artist for usage rights – click a button, and the art is legally yours to use as you please.
Lately I’ve been in search of album art for a few of my open projects. This means checking daily postings from artists I follow online. I’ll sift through hundreds of pieces in search of the right one. Often I’ll ﬁnd and save several pieces worth considering. Finding a piece is all well and good, but effort must go into reaching out to artists to inquire about price, availability, whether they wish to sell the rights at all, etc. Sometimes I’ll even have to hunt for an artist’s name, let alone contact info.
This is what makes the people at Art Grab innovators. Find a piece, add to cart, boom. Done. It seems like such a simple thing – and it is – but that’s arguably what’s so fascinating about it. Its greatness is inherently simple, and yet, it is still a fresh idea. And it works! Thousands upon thousands of people follow the Art Grab artists online, and every one of those followers has the same opportunity to acquire the rights to their favorite piece.
My question is, how should I draw inspiration from Art Grab? How can I achieve that same innovativeness within my ﬁeld? A question for now, with an answer for later, perhaps.
Creative and Art Finder