Quote left
If you love what you do and are willing to do what it takes, it’s within your reach.
— Steve Wozniak, Inventor
Quote left

fuel exclusive

Passion is a Virtue

Daily grind got you down? Jazz musician and Director of Innovation at Leo Burnett, Jeff Ponders II talks to us about the key to unlocking your true potential.

the boost

Ever heard the saying, “do as the successful people do?” Now you have. Here’s a few recommendations from our good friend Jeff Ponders II on what he’s loving lately.


Sapiens: A Brief History of Humankind by Huri Yuval. A fascinating read about the journey through the evolution of “civilized” societies. (Could explain a lot…)


COTS. AKA Coalition on Temporary Shelter. Jeff’s been a big advocate and supporter of COTS for years. Their goal is to help homeless and battered people get back on their feet and establish sustainable and independent lives.


Normally a TEDs podcast guy, Jeff has been grooving to “The Journey” by The Baylor Project and Spirit by Alex Han to help unlock his creative energy while he prepares to record an album.

the break room

brooklyn cartoons

by Emmet Truxes

fuel the conversation

Join us on social media. 
#TuesdayTips #TruePotential